Task
Sarinah Department Store is reopening their flagship store in 2022 and wants to create a cutting-edge loyalty app
More than just a loyalty app
Sarinah is an iconic retail establishment in Indonesia. Established by Indonesian founding father, Soekarno, in 1966 as the first modern department store in Indonesia, Sarinah’s mission is to become center of trade and promotion for locally-made products and to empower small, medium enterprises and cooperatives’ products. In 2020, Sarinah’s flagship store in Thamrin is undergoing a major refurbishment and scheduled to reopen in 2022. Aside from the reopening of Sarinah’s new flagship store, the team also wants to build its digital presence by offering digital loyalty program, digital vouchers, and eventually an e-commerce service.
How Dihardja Software helps?
Dihardja Software helped Sarinah’s team develop Sarinah native mobile application for iOS and Android. Our team also provides consulting advice for the Sarinah IT and Digital team in their effort to incorporate its ERP (enterprise resource planning) software, third party loyalty and gift voucher system and other services into the mobile app to provide user with a seamless user experience. We also developed a content management system (CMS) for the mobile app, so the Sarinah Digital team can update article and inform customers on ongoing promotions. Our customer service messaging feature also equipped Sarinah Digital team with a tool to interact and quickly respond to customer inquiries in this digital age.
- Consulting Sarinah digital team on how to integrate various systems to provide a seamless experience for user
- Developing native iOS and Android applications
- Developing content management system (CMS) and web backend
- Integrate interactive customer service live chat tool and knowledge base
Download Sarinah App on Play Store & App Store
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